AL RIFAI: SOCIAL MEDIA
AGENCY: REPUBLIQUE BEIRUT
ROLE: SOCIAL MEDIA MANAGER + DIGITAL COPYWRITER
TASKS HANDLED:
CONTENT CREATION
SCHEDULED POSTING
COMMUNITY MANAGEMENT
DIGITAL COPYWRITING
FACEBOOK & INSTAGRAM BOOSTING
AL RIFAI is the leading brand in nut-retailing in the entire nation of Lebanon. AL RIFAI is also the largest nut-retailing chain in the Middle East with their products distributed throughout the entire region. As the Copywriter and Social Media Manager to AL RIFAI, my tasks were solely focused on their social media pages through weekly content calendars that included creative ideas to show case AL RIFAI products through a modern, young lifestyle mixed with quirky captions.