KULT STREETWEAR: BRANDING

  • AGENCY: BLACKINK DESIGN AGENCY

    1. ROLE: BRAND COPYWRITER + PROJECT MANAGER

    2. TASKS HANDLED:

      • BRAND NAME CREATION

      • COPYWRITING

      • POINT OF CONTACT BETWEEN CLIENT AND DESIGN TEAM

KULT is a new up-and-coming streetwear, athleisure brand that started in Beirut, Lebanon but is expanding to countries in the Middle East. As a team, we were tasked with a full branding concept from A to Z which included name creation, logo design, and a branding concept. My role in this project involved creating the brand name and concept and creating slogans that suited the brand for instore design.

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